Your best copywriter just left a 4-star review
Subject Line: Your best copywriter just left a 4-star review
[2 minute read]
Hey
This week is about finding your signal in the noise. How to use pricing to get better customers, why your reviews are free positioning work, and a look at the 587 new apps you’re competing with.
Cheaper Isn’t Better
If support is the busiest part of your business, it’s probably a pricing problem. One founder’s fix: lose customers on purpose.
Your Best Copywriter is a Grumpy Customer
Stop just counting stars. The actual words in your 4-star reviews are your customers telling you exactly how to position your app for them.
587 New Competitors
The Shopify App Store is up 51% year over year. That’s not a typo. Standing out is no longer optional. AI is changing the game.
Read this if you don’t want to get left behind.
Which one hit home for you this week? Hit reply and let me know.
Ohad
